News: REXONA RUN 2013

Rexona Philippines will once again have its annual run this year as race will be held at Mall of Asia Grounds on October 20, 2013.

There will be 5km, 10km and 21km race categories for this event.

I was among the invited guests for yesterday's press con event at Club Haze in Fort Strip, BGC.

Host Boom Gonzales

inside Club Haze venue

DJs in their respective race categories

I always get interested every time I join a Rexona Race as each race IS different from the previous one.  Last year they had the relay or solo run for 21km race while in 2011, the theme was Adventure. 

This year is different once again as there will be a lot of music played in the race course!  No need to bring your music player with you for this race!



Official Press Release

 

Rexona Run to Your Beat

From the gun start to the finish line, this year’s Rexona Run promises to push running enthusiasts, professional runners and recreational runners to DO:MORE.

Mar Corazo, Rexona Brand Manager says, “We are always finding ways to make the Rexona Run more exciting than the last. This year, we wanted the Rexona Run to appeal to more people and inspire them to Do:More.”

As one of the most sought after races in the Philippines, runners look forward to the Rexona Run every year for its exciting twists, prizes and categories.

On October 20, 2013 at the Mall of Asia Grounds, be prepared for a different kind of race—the Rexona Run To Your Beat, the Philippines’ first ever multi-sensorial after-midnight run where live music pushes people to run further and culminates in a party at the finish line.

“This was inspired by the insight that when you run to the beat of the music, you run faster, you go further, you’re energized to do more,” said the Rexona Brand Manager.

From the first gun start at 3AM, live performances will be scattered around the race track, adding a very different take on running. The 5k race will have performances by Delta Street, Sandwich, The Diegos, DJ Mia Ayesa, Deuce Manila and DJ Nina.  The 10k race will get the chance to run to Funk Avy and DJ Khai.  While the 21k race will see all performances, as well as the finale concert of Rico Blanco, Elmo Magalona and DJ Mars Miranda.

Coach Rio, Rexona partner and running expert says, “It’s been proven that listening to music unleashes your energy, allowing you to run further.”

In line with Rexona’s DO: MORE philosophy, Run to Your Beat presents the perfect avenue for all individuals to DO:MORE – whether you’re an avid runner or leisure runner.

Run to Your Beat is also the ultimate test of Rexona’s efficacy because the product keeps you dry and fresh from the start of the race until the end of the party.

To register, visit Riovana stores located in Bonifacio Global City and Katipunan, as well as Tobys outlets in the SM Mall of Asia and SM North Edsa The Block. Online registrations are also accepted on www.runrio.com. Registration is ongoing until October 13, 2013. 

For more details visit the Rexona Men Facebook page, www.runrio.com or call/text the race hotline at  887 6194, +0927 347 7700 (Globe), or 0929 717 864 (Smart).

Why Run? Reason No. 13

Reason No. 13:  TO BE CRAZY (once in a while)!


Runners are crazy people!

Who wakes up at 2AM to do some exercises?  Runners that's who!

Only runners get chafe, blisters, plantar fasciitis, dead toes for a "recreational activity".  They are Crazy People (and they seem to be PROUD of it)!

Only runners run so hard in a 5km or 10km race and feel that they are going to die from a heart attack and then be proud that they beat their personal best time by two seconds. 

Yes, two $%^#$ seconds!

Yes, CRAZY CRAZY people these runners are!

Only runners force themselves to give up partying and going out with friends because, they have a race the next day!  What the %^$ !

And they run so far.  There's 21km, 42km, 50km, 102km.  Just thinking about 10km makes your neighbors dizzy!  Why not just use a car you crazy people ???!!!  

And these people are everywhere.  So be very very careful where you walk!  There might be someone running behind you right now!

BE AFRAID.... BE VERY AFRAID!

Disclaimer:  Writer is a certified CRAZY person who Ran yesterday on EDSA and on C-5 just to see if he can do it.  He was afraid of the the speeding buses when the sidewalks suddenly disappeared and he finds himself on the main road.  People looked at him strangely and mothers kept their children away from him.  He was glad to survive his run with only a small bottle of water and Php 100 in cash...

Trivia: KILOMETER ZERO

KILOMETER ZERO

During the Spanish era, the original zero kilometer reference point for all locations in the Philippines was placed on the cross atop the central dome of Manila Cathedral. During the Americans moved the reference point to its current location upon the completion of the beautification of Bagumbayan sometime in the early 20th century.

Credits:journeyingjames
Images:google

 

 

 

For previous Milo editions, the Kilometer Zero was starting point for the Marathon Races.  Now the starting point is held at Mall of Asia area.

 

 

News: New Anlene Total Milk

As a runner, I enjoy drinking milk not only because of its health benefits (calcium for our bones, good for our body) but because I grew up drinking milk and its something I enjoy having for breakfast or even for snack.  I also take Glucosamine pills daily as running can sometimes be painful to my knees (due to excess pavement pounding?) but it helps and I continue my running.

Now, here's a product that combines both elements into it, which is ideal for any runner.

More details below:

Official Press Release:

 

BONE NUTRITION EXPERT INTRODUCES ITS NEWEST FORMULA—ANLENE TOTAL!

Anlene, the Expert in Bone Nutrition, is the leading bone health milk brand in the Philippines.  Its products are enriched with a scientifically formulated complex of essential bone strengthening nutrients and provide twice as much calcium as regular milk.  A research published in 2009 showed that Anlene is clinically proven to reduce bone breakdown within 4 weeks. 

Through the efforts of Fonterra, maker of Anlene, bone health awareness continues to be significantly relevant and the role of high-calcium milk in Osteoporosis prevention is clearly established.

However, many Filipinos may not realize that joints too, experience daily wear and tear. Joints provide the lubrication between two moving bones. However, the joint cartilage which protects the ends of our bones can wear out. Glucosamine, an essential building block of joint cartilage, is naturally found in the body.  It is produced by the body but the ability to do so is reduced with age. With this, even everyday pressure from usual activities like walking, climbing up and down the stairs, may cause degeneration of joints or Osteoarthritis. 

From the Expert in Bone Nutrition comes a new formula containing twice the Calcium vs. regular milk and added Glucosamine to help protect not only your bones but your joints, as well! Anlene Total’s unique combination including Nano-calcium & Glucosamine helps maintain strong bones AND helps fortify cartilage in joints, protecting them against damage caused by everyday physical activities.                    

                       

New Anlene Total was recently launched in an interactive event held at Beyond Yoga Studio at the 3^rd Floor of the IL Terrazo Building in Tomas Morato Avenue corner Scout Madrinian Street, Quezon City.  Through a demonstration of customized exercises by US-certified Performance

Enhancement Specialist, Master Trainer Mark Wood, guests experienced how daily physical activities present damage to bones and joints.  The program was also highlighted by an impressive Anti-Gravity Yoga routine from the Beyond Yoga instructors.   

New Anlene Total helps provide the necessary protection to support bone and joint health and allows us to continue living life to the fullest.  Keep on moving with Anlene Total now!

 

ABOUT FONTERRA

Fonterra is a global cooperative with its roots firmly planted in New Zealand’s rich land, working to unlock every drop of goodness from the 22 billion liters of milk it collects each year and sharing it with the world. Our vision: to be the natural source of dairy nutrition for everybody, everywhere, everyday.

With generations of expertise behind us, we’ve grown to be at the forefront of dairy innovation providing more value to consumers and we will be for the generations to come. Our aim is to add real value for everyone throughout their lives through our various offerings.

Today, Fonterra Brands Philippines is one of the leading fast-moving consumer goods companies in the country and proud of its role in bringing the best quality dairy products to the Filipino consumer. Our total operations are 157-employee strong, with a head office in Quezon City and a central warehouse in Parañaque. Over 80 products are available locally, 25 of which are locally manufactured.

OUR BRANDS

Fonterra carries three major brands under its portfolio, Anlene, Anchor and Anmum. We also offer premium cheese brands, Perfect Italiano and Mainland.

Anlene, The Expert in Bone Nutrition, is the leading adult milk brand across Asia.  It offers a range of high calcium milk specially formulated to support optimal bone health. Anlene is backed by science and is the only brand clinically proven to prevent bone breakdown within 4 weeks.*

Fonterra has worked with the International Osteoporosis Foundation (IOF) since 2007 and has been IOF’s Regional Nutrition Partner in Asia-Pacific since 2010. The partnership is based on a shared vision to increase bone health awareness and education in the Asia Pacific and Middle East regions.

Anchor is an iconic New Zealand brand, known for quality milk and dairy innovation; and Anmum is the no. 1 maternal milk in the Philippines.

Our Foodservice business, supplying to hotels, restaurants, caterers, industrial and quick serve accounts, has been continuously growing as Fonterra becomes the product of choice because of its value and quality.

*Based on Anlene Gold Plain

Contact Us

FONTERRA Philippines is located at the 19^th floor, Cyber One Tower, Eastwood City, Quezon City

Telephone number: 

Email:

Website: http://www.fonterra.com/global/en

Twitter: https://twitter.com/fonterra

 

 Disclaimer:  Received samples for this product for personal use.

High and Lows of Running in 2013 (as of August 1)

I thought 2012 was the best year for me as it was in 2012 that I did five full marathons: two I trained hard for and three "impulse" ones because I wanted the medals, or I needed a long run!  Out of these five marathons, two were overseas (Hong Kong and Berlin) and the remaining three were in the Philippines (Milo, Subic, RUPM).  I had good and bad experiences from each of them but all these races I finished within the cut-off time.

But 2013 was even better for me.  Even though it has just been 7 months, it is the most I have done in a year's time.

But once again there were some HIGHS and LOWS out of this.

1.  GOOFY Marathoner! (SUPER High)

21k finisher

42k finisher

The finisher medal for the 42km race in Disney World, Orlando last January was a Mickey Mouse medal.  So why Goofy marathoner?  Alas, it was an extra challenge of doing a 21km race on a Saturday, followed by a 42km race on a Sunday!  63km in two days' worth!  Three medals (Donald Duck 21km, Mickey Mouse 42km and Goofy for doing both races) from the achievements.

If you are going to run a race abroad, might as well go all out and join everything!  BEST EXPERIENCE EVER!

2.  DOPEY Marathoner!  (SUPER DUPER High!!!)

getting congratulated by the main mouse himself, Mickey!

So if Mickey Mouse is a 42k finisher, Goofy is doing both a 21k and 42k race, then what is a Dopey Marathoner?  Well, before it became official this year, Dopey unofficially meant doing a 5k race on Friday, followed by 21k on Saturday and ending with a 42k on a Sunday.

Neither Alvin nor Per accepted the fact that I registered for all THREE races!  That meant waking up at 3am three days in a row and eating, drinking and stretching a lot for those three days.  Never mind the fact that we keep going back to the Disney Parks to make the most out of our vacations! 

But I had a good time and was glad to do all of them!


3.  Per's First Full Marathon (High)

Per's first 42k was at Disney

For a person who swore off doing another 15km race a few years back, she has gone far in terms of running as she joined more 21km races, one 25km race (New Balance), one 32km race (Rizal Run) and ending with her first full Mary in January 2013.

There was more pressure for me as I was set to pace her in this race so I made sure that I wasn't too tired from the other two days of running shorter races.

PS.  Per was right in her promise... she still hasn't joined or ran a 15km race since she swore off it!

She is also the first marathoner in both sides of her family and that is something she could be proud of!


4.  Ran on EDSA!  (High)

Per joined the 10km category for Run For Juan while I joined the 21km category.  Both categories lead us to EDSA where we would run on it without any cars.  As I ran on Santolan Flyover, I purposely stopped to walk and touched the lamp post there as doubt this would happen again!  Fantastic race route!!!

I hope one day we would have an EDSA Full Marathon that would equal international races in New York, Hong Kong, Tokyo, etc.


5.  Bataan Death March 102km: (High) and (Low)

I never felt so much pain in running than when I did this race.  It was torture!  At 60km, I was tired and I had one full marathon to go!  My hands became swollen, my feet were hurting so much, I couldn't chew anything anymore as my saliva had dried off!  And yet, we continued slowly to the finish line.

Biggest low was not making the cut-off time and being disqualified here (DQ) but high was knowing that we didn't quit although there were a lot of times that I wanted to!

Wouldn't have completed the distance if not for Alvin and Lani helping me all the way in this 19+ hours of torture!  Very humbling experience!

"What doesn't kill you makes you stronger."


6.  Broken Promises! (High) and (Low)
 
    a)  After BDM, I swore off running.  Even throwing away my compression pants and shorts in an act of disgust at what I did just a few days ago.  Of course, that didn't become true and I ended up buying new compression pants again for running. Haha!

    b)  One of promises I have always kept to myself was:  NOT to repeat a Marathon.  My logic was that there were a lot of marathons so why do the same one again?  Especially since a lot of training is required.  Well, I broke my self promise not just once but twice as I signed up and ran Condura and Milo this year.

Condura was a High for me as I achieved a good time of 5:40 and got a better (and bigger) finisher medal than the one I raced two years ago. Plus route was different too from when I joined in 2011 with starting line at Ayala Alabang (instead of Makati).  So technically speaking, it was a different race for me. He he!

Condura 42k

For Milo, it was a low as I didn't make it for the cut-off time of 6 hours by just a few minutes.  But I guess I wasn't serious too as I wasn't interested in the finisher medal as it was exactly the same one from last year with the exception of them changing the Milo edition number.  So I took it for granted and didn't train enough for it.  Even my wife acknowledged I was lazy for this race.  What more Alvin! Haha!

Milo 42k

7.  DQ!  (LOW)

Also known as Disqualified as didn't make it for cut-off time of BDM 102km and Milo 42km.  But a lot better than DNF (Did not finish) which hasn't happened to me yet (fingers crossed).

After Milo, I texted Alvin that that would be my last DQ Race.  Hope that promise won't be broken!

Time to get serious for each race I join in!



8. Worst Time in 32km Race - Run United 2 (SUPER LOW)

With more than 5 hours finish time, it was my worst 32km time ever (some of my marathons are even faster than this!).  I shouldn't be content with "Just to Finish" race and look to be more serious with regards to my finish time (unfortunately that would require me to train more and harder!)

I didn't finish happy as was spent too.  And once a finisher medal was placed on my head, I almost immediately took it off as I wasn't proud of this race.


9.  Get Dirty!  (High)

Who wouldn't want to be 10 years old again and play in the mud???

This was my one and only trail run for this year as it was a 10km Mud run in Filinvest, Alabang.  Definitely a "fun run" and one I don't mind doing again.

10.  Different kinds of races: (High)

First Zombie Medal

Outbreak Manila Survivors!

There is the yearly Outbreak Manila where you have to run not to get a PR but to survive an apocalyptic zombie infestation!  You get three lives in the form of red strips on your belt and have to have one "life" left when you cross the finish line to get the finisher medal and shirt.  Awesome fun and scary experience!

Amazing Pinoy Fun Run 10km

  Amazing Pinoy Fun Run was a 10km race with challenges.  This was done a day before I joined the 10km Mud Run, which also had its own challenges.

11. First Family Fun Run (High)

Pet Express Doggie Run 5km

It was our family's first fun run together, granted Dani didn't run at all (she sat in her stroller the whole time) and it wasn't really a family fun run race but more of a pet race (owners ran with their dogs).  But Janine accommodated us and gave us our individual bibs (Dani has her own). A finisher medal at the finish line for Dani too (who was sleeping soundly at 4km).

12.  Moving up to Ultra Marathon World (SUPER HIGH!)

I guess BDM opened up Pandora's Box for me in that it became possible for me to run races with more than a full marathon distance.

Never thought I would enter this world of Ultra Marathon.  If Marathoners only make up 1% of world's population, what is the % for Ultra marathoners?

As of now, I'm the first from both sides of my family to venture into Ultra Marathons but I'm sure this won't last as there are a lot of Marathoners in my immediate family alone!

But this is a title I can hold as of this day. Haha!

Tagaytay to Nasugbu 50k Medal

at the finish line!

Laguna to Quezon 50km race

steady pace all the way

final sprint to the finish line

our first running trophies!

Doing a 50km race is more fun as I felt more accomplished when I reached the finish line.  Laguna to Quezon even had an extra 3km distance but I was fine with it.  Unexpectedly,  I got a runner's high and almost immediately signed up for another 50km race!!

The best part of these two races was finishing way ahead of the cut-off time so it was a redemption from our BDM race (I even received a trophy to replace BDM trophy, which I didn't get anymore).

Of course, none of these would be possible without

1.  GOD - where everything is possible through Him who Loves You.  Thank God for keeping me safe, strong and injury-free and to come home to my family.  Prayer really works and this is one thing I want to keep consistent in my life.

2.  Per - her support.  Every time I would say it would be my last big race, she would say "Okay".  Then when I get all excited for the next big race, she WOULDN'T COMPLAIN and say things like, "wasn't the last one Your last big race?" 

Rather, she would smile and say, "I Knew it!" and then laugh it off.

Very supportive to me and my running and I appreciate that. She always knew that running was a part of my life even when there were times I thought I was done with it!  Thanks dear! 

3.  Alvin - his pushing me (sometimes literally though)!  Haha!  Yes, I would definitely have stuck to 21km races only if not for Alvin and no way would I even get a fast time in 42km, 21km or 10km without Alvin speed training me.

The long runs helped with Alvin and I was able to do Ultra Marathons too because Alvin ran with me (either side by side or in front of me).  Thanks Bud! You were a HUGE HELP! (But that BDM was really Hell!) Haha!

4. Lani - our solo support crew for BDM 102km and L2Q 50km.  One woman to drive the distance and give us food and drinks and whatever we needed from her (burgers, ice, soda, etc).  This girl is a Supergirl.  Thanks again!  You saw me at my worst!  Haha!

One 10km and one 50km to go to cap the year (but no promises if these would be my last races for the year)!

PRAISE GOD!